What is SURGE?
Surge is a 7-week course for those with an idea or a passion who are ready to ditch their old ways of being, make an impact, and share their ideas with the world through their business
This program is designed to teach you the seven stages you need to get your idea off the ground and into a business in as little as two months. Not only will you learn the seven stages, but you’ll also implement them right away and start the process of owning your business. Less (wishing), more (doing) dreams (manifested).
Launch Your Vision
Transform your creative idea into a real, functioning business with clear systems and structure.
Stay True to You
Build a business that honors your authentic voice, values, and creative vision without compromise.
Accelerate Growth
Learn proven strategies to gain momentum, attract clients, and scale sustainably in just 7 weeks.
Who is SURGE For?
✓ Artists ready to monetize their creative work
✓ Creatives with a vision but unsure where to start
✓ Entrepreneurs looking to switch to art
✓ Side-hustlers ready to go full-time
✓ Anyone who wants to make their passion profitable
✓ Creatives seeking community and accountability
Why SURGE
Raphaella Silva, SURGE Creator and Stripe Community Builder for Artists
I created SURGE because I know what it’s like to sit on an idea for too long—waiting for the “right time,” feeling the nudge in your spirit but pushing it aside as life keeps happening. I know the ache of having something powerful inside you but not knowing where to start, or believing you’re not ready, qualified, or enough. Your idea matters, and so do you—but nothing changes without movement.
SURGE is about that movement: not perfect, not when everything’s figured out, just forward. If you’ve been saying “one day,” “when I get the money right,” or “I just don’t know how,” I get it—I’ve been there too. But it only happens when you decide. If you’re tired of waiting and ready to take your idea seriously, to trust yourself enough to take the first step, then SURGE was made for you.
Here’s What You’ll Learn Inside SURGE
Discovery
We’ll dig into your gifts, passions, and clarity around your “why.”
Building
You’ll establish your business legally and lay the right foundation.
Branding
We’ll shape your voice, visuals, and online presence so people know exactly who you are and what you offer.
Connecting
Learn to build relationships, not just followers or clients.
Prioritize
We’ll work on time, energy, and focus so you don’t burn out or lose momentum.
Sales
You’ll learn how to confidently offer your solution and make a living doing what you love.
Growth
You’ll begin to envision the future—because this is only the beginning.
New 7-Week Program begins March 15, 2025
Turn your idea into a real business—with clarity, confidence, and action.
You’ve had this idea for a while now, but you’re ready to stop dreaming and start doing.
SURGE LIVE ARTIST SERIES
FREE Monthly Business Workshop for Artists in Partnership with Stripe
Join our free monthly business workshop series starting October 11th, as part of Stripe Community Builder for Artists. Build your business foundation with our proven methodology.
What people are saying
This event was exactly what I needed to start seeing the potential of my business and my obstacles in a new light. The hostess's perspective and expertise were exemplary!
— Marquita B.
Thank you. This was amazing!
— Anicka
Thank you! This was helpful. Love how the prompts expanded my vision!
— TeMika G.
Excellent Workshop!
— Willie T.
It was very informative.
— Jeffrey
Great information!
— Louis R.
DISCOVERY STAGE
Month 1: Discovery – “Find Your Spark”
Objective: Explore your creative DNA—gifts, passions, and your personal “why.”
Stripe Integration: Insights from the creator economy—examples of artists successfully sharing and selling their work globally.
Interactive Activity: Vision mapping, mini idea pitch, and group reflection to uncover your unique artistic voice and purpose.
BUILDING STAGE
Month 2: Building– “Lay the Foundation”
Objective: Craft your artistic business plan, then legally establish your creative venture and set up revenue channels.
Stripe Integration:
Stripe Atlas for forming your business entity
Interactive Activity:
Design a business plan with artistic goals and learn how to register your business with Atlas.
BRANDING STAGE
Month 3: Branding– “Your Signature Voice”
Objective: Shape the way the world experiences your art—voice, visuals, and presence.
Stripe Integration: Stripe Customer Portal and Billing for smooth, professional experiences for collectors, clients, or subscribers.
Interactive Activity: Create a mini “audience journey” showing how your art and brand flow online, and how Stripe makes the experience effortless.
CONNECTING STAGE
Month 4: Connecting – “Relationships over Followers”
Objective: Build authentic relationships with collaborators, collectors, and your creative community.
Stripe Integration: Stripe Invoicing and Payment Links to make professional, personalized interactions simple. Interactive Activity: Networking simulation where participants send invoices or payment links, practicing real-world artist collaborations.
SALES STAGE
Month 5: Sales – “Confidently offer your work”
Objective: Sell your art, services, or experiences with confidence and ease. Stripe Integration: Stripe Checkout and Payment Links for frictionless transactions for artwork, workshops, or creative projects.
Interactive Activity: Create a live “paywall” or product link and practice offering your work to real audiences using the CPRS model.
PRIORITIZE STAGE
Month 6: Prioritize – “Focus without burnout”
Objective: Balance your time, energy, and focus to sustain your art and your business.
Stripe Integration: Stripe Dashboard and Revenue Recognition to track creative income, subscriptions, and cash flow automatically.
Interactive Activity: Build a dashboard mock-up to visualize earnings and client interactions, helping you plan energy and time around your art.
GROWTH STAGE
Month 7: Growth – “Beyond the Horizon”
Objective: Dream bigger—plan your next stage of creative expansion and scaling.
Stripe Integration: Stripe Capital for funding new artistic projects, Stripe Connect to manage collaborators and revenue streams.
Interactive Activity: Build a 6-month growth roadmap with collaborators, revenue goals, and Stripe tools to turn ideas into action.
Want to accelerate your journey?
Join our intensive 7-week program for rapid transformation.
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